“The Perfect Fit Journey” by DETERMINANT Landed at Cityplaza
DETERMINANT unveiled “The Perfect Fit Journey” Pop-Up Store, which landed at Cityplaza today. Introducing the brand’s iconic Wrinkle-Free Dress Shirts with 61 size and fit combinations, you may step inside to begin the journey of finding your perfect fit!
Visitors can discover more about the story and craftsmanship behind our Wrinkle-Free Dress Shirts at the Pop-Up Store. With a display of the entire 61-size collection to let you feel its exquisite quality, an innovative 3D Body Scanner to ensure you to find your ideal shirt size in no time with zero hassle, and a Styling Zone to teach you on how to wear a dress shirt in various occasions, not only can you learn more about how a dress shirt should fit – you can find your perfect dress shirt size and stock up on these well-fitted shirts at the same time at Eslite Spectrum Tai Koo nearby.
Showcasing “THE61S” Campaign
As DETERMINANT believes that every BODY deserves a well-fitted, comfortable shirt, “THE61S” campaign has rolled out to showcase every one of the 61 sizes by bringing together 61 people from all walks of life to try on the Wrinkle-Free Dress Shirts. From the campaign’s photoshoot, thematic video and in-depth interviews, the diversity between the 61 participants extends from their wide range of sizes to their various personalities, from their experience with DETERMINANT to in life.
Find Your Perfect Fit with Our 3D Body Scanner
With the innovative 3D body scanner at the pop-up store, which combines fashion savviness and artificial intelligence to recommend a size and fit from the DETERMINANT’s 61 size combinations that matches the best to the body, making the journey of finding the perfect fit much faster and easier. The 3D scanner will do a full body scan and take accurate measurements by generating a 3D model of the torso in 1 minute, followed by an accurate size recommendation. Don't miss your chance to experience our 3D Body Scanner!
Special Offers at Eslite Spectrum:
Spend HKD 400 or above to get HKD 61 off
Spend HKD 400 or above and follow our Instagram/ Facebook account to get HKD 61 off. The offer is available at Eslite Spectrum Tsim Sha Tsui and Tai Koo from 16 September to 2 October. Furthermore, every spending of HKD 400 on top will get an extra HKD 100 off. (e.g. Spend HKD 800 or above to get HKD 161 off) Buy more save more!
Offers are subject to relevant terms and conditions. The company reserves all the right for final explanation.
“The Perfect Fit Journey” by DETERMINANT
G/F, Cityplaza South, 18 Taikoo Shing Road, Taikoo Shing (near Eslite Spectrum)
2022.09.16 – 10.02
Monday – Sunday 10:00 – 22:00
Want to give our dress shirt a try? Sign up at “THE61S” campaign page and complete the tasks in the confirmation email to win a free dress shirt!